Privacy Policy

1. General

1.1 This document sets out the principles by which Noa Dershowitz, designer and owner of the Mosbacher studio (hereinafter: "the studio"), handles personal information in the course of her work. It explains how personal information is received, how it is used, and how it is protected and kept. Its terms form an integral part of the terms of use of the site. All definitions and terms in this privacy policy have the meaning given to them in the terms of use, unless the context requires otherwise.

1.2 The studio regards the protection of your privacy as a core value, and respects the privacy of its customers in all the services it provides, including the websites it operates, and of the users who visit the site or use the studio's services. This document is meant to ensure that information is handled with full disclosure, with full responsibility and in accordance with the law, including the Israeli Protection of Privacy Law, 5741-1981, and its Amendment 13. Users under the age of 18 are advised to consult a responsible adult before using the site.

1.3 The studio may update this policy from time to time. An updated version will be published on the site, will take effect on the date of publication and will bind the user. We recommend reviewing this policy from time to time. Continued use of the site and/or the services after this privacy policy is updated constitutes and indicates the user's agreement to the updated policy, including its changes.

1.4 The purpose of the terms in this privacy policy is to describe, among other things, how the studio uses information provided to it by users when using the site and/or other services offered by the studio, including digital invoices and/or signing up to a mailing list and/or when providing information through the site, including the collection of information from users, as well as how the user uses the content on the site and other information collected and kept in the studio's databases for the purposes set out in this privacy policy.

1.5 Use of the site is subject to this privacy policy and indicates your agreement to it and to its changes; the studio therefore recommends reviewing the privacy policy from time to time.

1.6 Information that the user provides to the studio and/or that is collected by the studio in connection with the user will be kept in the studio's databases, which the studio controls. The user is under no legal obligation to provide any information, and providing it depends solely on the user's will and consent. Without it, however, the studio may not be able to provide services to the user. If the user does not agree to providing the information or to its processing, they should refrain from or stop using the studio's services.

1.7 Information will be used in accordance with the purposes of these databases, with this policy and/or the specific policy of the service or application the user is using, and in accordance with the law.

1.8 Information provided means any data relating to an identified or identifiable person, such as name, address, email address or ID number, in accordance with the definition of "personal information" in the Protection of Privacy Law, 5741-1981 (hereinafter: "the Protection of Privacy Law").

2. Types of information collected

The studio collects different categories of personal information according to the nature of the service and the requirements of the law:

2.1 Identification and contact details: full name, identification numbers (ID), date of birth, home address, email, phone numbers, workplace, gender, marital status.

2.2 Technical information: IP address, browser type, operating system, usage times, browsing patterns and location data.

3. How information is collected

3.1 Provided directly by the user: when joining a service, filling in forms on the site or in an app, contacting a service centre or using a chatbot. Even if you did not complete a digital sign-up process, the information you provided may be kept in order to contact you and continue handling your request.

3.2 Automatic collection: when using the site or apps, through technologies such as cookies, web beacons, pixel tags and other monitoring systems, including third-party tools. This information includes IP address, browser type, operating system and usage times.

3.3 External sources: third parties, publicly available sources such as the Population Registry (as permitted by law), agents and business partners. We may also receive aggregate information from third parties.

3.4 If a user chooses to provide information by giving access to a Google, LinkedIn, Facebook or other platform account ("social networks"), they allow the studio to receive information from those social networks, subject to the user's settings on them and/or their privacy policies.

3.5 If a user shares with the studio, through the studio's tools including the website, personal information about any third party (for example family members or friends, for gifts or recommendations), the user must inform those people before the information is given to the studio and obtain their consent to its provision and to the uses made of it under this privacy policy. For the avoidance of doubt, users declare and confirm that they have, and will have at all times, all the consents required for this.

3.6 For the avoidance of doubt, this policy applies only to personal information as defined in the Protection of Privacy Law. Where information about users is collected in a way that does not identify them directly and amounts to non-identifying or aggregate information, the studio may make any possible use of it.

4. Use of information

4.1 Information will be used mainly to provide the products and services, to comply with the law and to protect legitimate interests. Uses include: providing the requested services; processing requests and transactions; customer service and technical support; improving and streamlining the services, developing new products and analysing usage patterns; tailored marketing and advertising, including direct communication; operating, developing and improving digital assets; information security, fraud prevention and risk management; and compliance with legal requirements and reporting to authorities. Also: developing, personalising and improving the services and the user's experience of purchase and use; improving the studio's marketing and advertising based on the user's activity on the site and/or in the services, purchases, preferences and other data; sending operational messages and notifications through various digital means, among them email, text messages and push notifications, as well as marketing offers; using artificial intelligence (AI) technologies for analytics, marketing and the automation of actions, including the analysis of large amounts of information, identifying trends, personalising content and products and streamlining operational processes; and any other purpose required or permitted by law or set out in this privacy policy.

4.2 For the avoidance of doubt, the bodies that process information as described above act on behalf of and for the studio, and may include various service providers, cloud services and other business partners who help operate the digital assets and the services offered through them, among other things to complete actions requested by users on a regular basis, for security and to improve the service.

5. Transfer of information to third parties

5.1 The studio may transfer personal information to third parties to fulfil the permitted purposes, in accordance with the law, with your consent or in accordance with this policy. The transfer is subject to the third party's undertaking to process the information lawfully. Information may be transferred abroad, including to countries whose level of protection is lower than in Israel.

5.2 Subcontractors and suppliers: brokers, agents, financial institutions, consultants, lawyers, accountants, outsourcing providers, service centres, information systems, communication or cloud service providers, and mailing and marketing service providers.

5.3 Content and analytics providers: third parties that provide content or behavioural analytics services, such as Google, Facebook/Meta and Taboola. These bodies use cookies and similar technologies in accordance with their own privacy policies. Collection can be stopped by changing browser settings or through aboutads.info and youronlinechoices.eu.

5.4 Other parties: parties authorised by the user to receive information, and bodies to which the transfer of information is required by an obligation or authority under law.

6. Cookies

6.1 Please note that the services provided by the studio use information-collecting software, cookies and similar tools, such as pixels, SDKs and Google Analytics (together: "cookies"), for their regular and proper operation and to secure the data and the information provided, including to collect statistics about the use of the services, to make decisions about the user's profile and/or activity, to verify details and identify users, to prevent fraud, to improve the experience of using the services by tailoring the content and services to your personal preferences, to characterise products, to tailor relevant advertising and content to the user, for statistical, research, marketing and commercial purposes, and for information security.

6.2 In general and in brief, cookies are text files, tiny graphic images, pieces of code and the like that the user's browser or app creates at the command of the studio's computers. Some cookies expire when you close the relevant application, and others are kept in the memory of the user's device and of the studio.

6.3 Cookies contain and collect various information, such as the pages the user visited, the time spent on the studio's sites, the user's IP address, the characteristics of the user's device and more. Cookies may also keep information about the user's browsing habits on other sites, including the sites visited, the pages on them and any other action there.

6.4 Cookies on the site may also come from third parties, for example Google cookies embedded through Google Analytics and/or tools of Facebook that the studio uses.

6.5 For more information about the use of cookies by third parties, you may contact those third parties directly and ask for the user's details to be removed, should you wish to remove yourself from the use of these or similar tools.

6.6 The user may change the settings of their browser and block cookies stored locally on their device. In that case, some services may not work properly, in whole or in part (for example, automatic identification, usage preferences or language may not be saved). Changing the browser settings is the user's sole responsibility. Please note that disabling cookies may prevent the user from using some of the services. In addition, deleting existing cookies does not affect information already saved in cookies, with the studio or with third parties.

7. Your rights

7.1 Right of access: you may review the information (as defined in the Protection of Privacy Law) held about you by contacting us through the contact details on the site. The studio will carry out appropriate identification procedures for an access request.

7.2 Right to correction and deletion: if the information we hold about you is wrong or out of date, you may ask for it to be corrected or, where appropriate, deleted. Every request will be considered, taking legitimate interests into account.

7.3 For privacy matters, to exercise your rights or for further clarification, please contact Noa Dershowitz by phone or WhatsApp: +972 50-722-1153, or by email: office@mosbacher.co.il.

8. Information security

The studio takes appropriate information security measures in accordance with the laws that apply to it. For this purpose it uses advanced technology in a secure environment that meets accepted standards, including encryption, isolation of servers from the internet, measures to prevent unauthorised access and further protections. The servers are isolated from the internet by several layers of protection, and ongoing controls are applied.

For the avoidance of doubt, the studio will not be liable to the user for any damage caused in cases of disclosure or use of information resulting from unauthorised intrusion, as long as reasonable information security measures were taken.

9. Contact

For questions, requests or complaints about privacy protection, please contact the person responsible for privacy protection, Noa Dershowitz, by phone or WhatsApp: +972 50-722-1153, or by email: office@mosbacher.co.il.